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Revolutionizing Vehicle Lifting in Hawaii


Hawaii, long known for beautiful beaches, sunny skies, and tropical climates, has added another highlight to the list – an advanced heavy duty vehicle lifting industry supporting the islands’ public, private, and commercial transportation sector. Much is at stake: the safety and efficiency of scores of vehicle technicians across the state and the delivery of a modern, transportation sector serving more than a 1.4 million residents and visitors.  

Helping to make it happen is Lou Cardoza, owner of Lou Cardoza Enterprises, and his company’s production partner, Stertil-Koni, the leader in heavy duty vehicle lifting systems in North America.

Cardoza recalls that the Hawaii market for heavy duty vehicle lifts was untapped and unexplored when he joined Stertil-Koni as an exclusive sales and service representative in 1998. “Ninety percent of the accounts I called on had no vehicle lifts,” Cardoza explains. “They were doing all their service on creepers, literally crawling along the ground – not a particularly safe or efficient practice. So, we educated them about how Stertil-Koni lifts could increase their safety, productivity, and profitability.”

Today the entire State of Hawaii depends on Stertil-Koni heavy-duty vehicle lifts.  In addition, Cardoza also has loyal customers throughout his Pacific territory, which includes the Mariana Islands, Samoa, and Guam.

Well done, Lou!

By the same author